Beaches Foodland Mural 2019




Mural Routes and Sobeys Inc. bring new mural to Foodland in The Beaches, Toronto

Local Artist John Kuna created new Foodland mural in The Beaches this summer 2019

NEWS – Mural Unveiling: Join Sobeys and the artist for a mural unveiling event Thursday, September 26 at 12noon, with an artist talk at 12:30pm. Meet at the mural – 2040 Queen St E, Toronto.

Toronto, CA, 2019 – Mural Routes and Foodland are partnering on plans to produce a new mural in The Beaches. A selection committee of representatives from both organizations, The Beach Village BIA, and the Foodland store have chosen local artist John Kuna to design and create the new mural.

John Kuna is a recognized artist and muralist for over 20 years, creating over 40 works and murals across Canada, the United States and Europe. His first studio, where he began to paint murals, was located on Queen St East in Toronto, and The Beaches area was where he would join fellow artists to practice landscape painting of the scenery, or to simply walk to the board walk and enjoy the sights and sounds.

The new mural will replace the deteriorating mural on the east-facing wall of the Foodland store located at 2040 Queen Street East, which was removed in 2018. The initial mural was created by artist Rudolf Stussi, with assistance from his sons Errol and Max Stüssi, as Rudolph was also running the Fine Arts Studio at Centennial College at the time. The design, featuring the essential Beach with a focus on the jazz festival, had won the BIA competition under the direction of Deborah Etsten, and was completed over a three-month period in the fall of 2007 on the wall of what was then the IGA.

Foodland has been a proud part of The Beaches community for over a decade. This project aims to produce a new mural that celebrates Foodland’s commitment to the local community and the unique characteristics of The Beaches. Community consultation for the project is being managed by Mural Routes with support from The Beach Village BIA.

In February, a public Call for Artists was sent out, as well as an online community survey to gain an understanding of the artistic style that Beaches residents envision for the new mural. In March, the selection committee assessed artist applications and styles based on the community survey feedback. Once an artist was selected, local community members were invited to share further feedback about the mural design proposal.

Members of The Beaches community could get involved by attending a Public Art themed neighbourhood Jane’s Walk, on Sunday May 5th, and a community consultation event at The Beaches library on Monday, May 13th, 2019.

About the Design

This design uses a realistic scenic approach. It references the Jazz Festival with the couple dancing in front of the Kew Gardens Gazebo where concerts are held, and the active lifestyle of residents and visitors who enjoy the beach, board walk and surrounding parks – from volleyball to dog walks, to picnics and ice cream breaks. Other landmarks are the Leuty Lifeguard Station and the boardwalk with a view of the Toronto skyline. Visitors to the mural can playfully pose and interact with the dandelion in the bottom-left of the mural, with its seeds blowing in the wind before transforming into the Victoria Day fireworks display over Ashbridges Bay.

Updates and Ways to Get Involved with the Project:

  • Introduction to Mural Art community program – ran Monday evenings April 1st – May 13th, 2019 at The Beaches Library
  • A Public Art themed Jane’s Walk through the Beaches with Mural Routes & the Mural Artist took place Sunday, May 5th, 2019 from 4-5pm – beginning at Queen St E and Neville Park Blvd.
  • A Community Input Event will be  held at The Beaches Library on Monday, May 13th, 2019 from 7-8pm. The artist and his initial designs, as well as design ideas from the community program, were present.
  • Voting on Mural Design: Beaches community members could vote for their favourite mural design until Monday, May 20, 2019.
  • Visit the Artist Painting! John Kuna will be painting on site throughout the Summer 2019.
  • Mural Celebration Event Details – Thursday Sept 26, 2019 at 12noon at the mural, east-facing wall of Foodland, 2040 Queen St E, Toronto
The wall, pre-mural. Can’t wait for the final painting! June 2019








John Kuna starts painting the Beaches Foodland Mural-June 2019









John Kuna working on the Foodland Mural-Early July 2019
Side view of the Foodland Mural-Early July 2019








Foodland Mural looking great! End of July 2019
Side view of Foodland Mural-End of July 2019

Only have one more quarter to go! Mid August 2019
Full shot of Mural-Mid August 2019

About the Mural Partners

Sobeys Inc.

Proudly Canadian, with headquarters in Stellarton, Nova Scotia, Sobeys has been serving the food shopping needs of Canadians since 1907. A wholly-owned subsidiary of Empire Company Limited (TSX: EMP.A), Sobeys owns or franchises approximately 1,500 stores in all 10 provinces under retail banners that include Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Farm Boy and Lawton’s Drug Stores as well as more than 350 retail fuel locations. Sobeys, its franchisees, and affiliates employ more than 120,000 people. More information on Sobeys Inc. can be found at

Mural Routes is the only not-for-profit art service organization in Canada dedicated to the
creation, development, and promotion of public wall art. Their vision is to inspire the creation of extraordinary public wall art that serves as a catalyst for community building. Mural Routes creates, promotes, educates, advises and links artists, organizations and others that are interested in the development of wall art.



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