FOR IMMEDIATE RELEASE | JULY 8, 2014
New Birch Cliff Mural at Local MP’s Office
Mural Routes, a not-for-profit mural arts service organization, is creating a new mural at local MP Dan Harris’ office as part of the Birch Cliff Community Mural Project.
The facade of 1674 Kingston Rd is having a makeover – and it’s going for the ‘natural look’. A new mural, as part of the Birch Cliff Community Mural Project, is being painted on the two-storey storefront of local MP Dan Harris’ office. The mural design includes a local breathtaking landscape: the Scarborough Bluffs. The design also includes birch trees, which connect it to the theme of the community project. The mural was designed and is being painted by Mural Routes artist Tara Dorey with assistance from Peter Rahul and students of the Leadership Training in Mural Making 2014 program.
The Birch Cliff Community Mural Project is an ongoing project that was initiated in 2012 when a group of long-time residents created a mural committee to work with Mural Routes to improve the visual appearance of the arterial road that services their neighbourhood.. The project already totals six unique birch tree themed murals along Kingston Rd from Victoria Park to Birchmount. By engaging with Mural Routes, the Birch Cliff Residents’ Mural Committee aims to have this project act as a catalyst for community engagement, reduce the impact of tagging and encourage businesses to take pride in their buildings and become part of a street improvement program.
The project is a partnership with the property owner Life Investments Properties and MP Dan Harris’ office with support from StreetARToronto and Service Canada.
Tara Dorey | Project Coordinator | Mural Routes
firstname.lastname@example.org | 416-698-7995 | 1859 Kingston Rd,Toronto, ON
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